From shaping consumer experiences to revolutionizing the ad creation process, the integration of generative AI into advertising is rapidly reshaping the industry as we know it.
On the latest episode of AIQ presented by Microsoft Advertising, host Cathy Hackl sits down with Microsoft corporate vice president Kya Sainsbury-Carter to discuss how the software giant is leveraging AI to enhance advertising experiences for consumers, advertisers and publishers.
Stream the new episode below, listen and subscribe on Apple Podcasts, or find it on Spotify.
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