SmartCommerce is an AWS-powered suite of SaaS products that enables Micro, Small and Medium Enterprises (MSMEs) in India to build and scale their business across digital mediums and will have enablers for onboarding to the ONDC network.
Amazon has over 11 lakh sellers with more than 50% from tier 2 cities. The company also plans to digitise one crore small businesses by 2025 and deliver across 100% of serviceable pin codes.
Amazon has digitised over four million small businesses and kirana stores in India, the company said.
This integration “will provide greater technology support to the seller community and further empower small businesses. It will also benefit crores of consumers with wider choices. The integration would mark a significant step towards the ONDC’s vision of democratizing e-commerce across India,” Amazon said.
Manish Tiwary, Country Manager, India Consumer Business, Amazon India, said, “Amazon’s vision and commitment for India are closely aligned with ONDC’s objectives of digitally enabling small businesses, and providing convenience and choice to customers across the country”.
Discover the stories of your interest
“We are excited about the opportunities to mobilise Amazon’s industry-leading infrastructure and technology, including logistics, and small business digitization tools, to help the ONDC accelerate its objectives,” he added.“We are happy that Amazon has a definite roadmap to being a part of the ONDC network and is taking its first step in coming in as the logistics partner in the ONDC network which is an idea established with a view to democratise digital commerce in India, and we also hope that the buyer and seller platforms are onboarded as early as possible,” T Koshy, MD and CEO of ONDC said.
