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Meta announced that James Cameron‘s Lightstorm Vision will create new 3D entertainment experiences exclusively on Meta Quest’s mixed reality hardware.
The companies said they will work to scale the creation of world-class 3D entertainment experiences spanning live sports and concerts, feature films, and TV series featuring big-name intellectual property on Meta Quest—which will be Lightstorm Vision’s exclusive MR hardware platform.
Cameron’s creations have spanned sci-fi adventures like Avatar, star-crossed romances like Titanic and deep-sea documentaries. Cameron has also been a pioneer in the merging of cutting-edge technology and blockbuster storytelling within the film industry for 40 years.
“Fantastic news… Announcing a comprehensive, multi-year partnership with Meta to revolutionize ALL visual media,” said Cameron, in a statement “Recently, (Meta CTO Andrew Bosworth) Boz showed me some of Meta’s advanced tech. I was amazed by its transformational potential and power, and what it means for content creators globally. I’m convinced we’re at a true, historic inflection point. Navigating that future with Meta will ensure all of us have the tools to create, experience, and enjoy new and mind-blowing forms of media.”
Meta said more people are using virtual and mixed reality headsets than ever before, opening up exciting new possibilities for immersive storytelling.
“Through our collaboration with Lightstorm Vision, we’re committed to moving media forward and to improving content creators’ ability to make high-quality stereoscopic content through the use of advanced tooling, including employing AI. And as a member of Stability AI’s Board of Directors, Cameron is uniquely positioned to contribute to the thoughtful and responsible use of AI in this space,” Meta said.
The goal is to make top-tier 3D content more accessible—both for creators to produce and for people to enjoy at home and on the go. Together with Lightstorm Vision, we’ll make 3D production tools more accessible across the broader entertainment industry. In addition to co-producing original content, the companies will leverage Lightstorm Vision’s cutting-edge technology and production techniques to revolutionize the creation of stereoscopic media.
Cameron and the team at Lightstorm Vision have been pushing 3D technology forward for more than three decades, earning recognition as the world’s leading experts in stereoscopy.
“We’re honored to be able to work alongside them to help lower the production costs associated with top-tier 3D content and deliver a steady stream of mainstream immersive shows,” Meta said.
For more than a century, filmmakers have pushed the boundaries of storytelling. MR headsets represent the next step in the evolution of media, enhancing the viewing experience for millions, and utilizing native 3D in the service of traditional and immersive 360-degree environments, along with interactive elements that put you at the center of the story.
“We’re in the midst of a creative revolution as studios and individual auteurs explore this new frontier. We can’t wait to map the future with Lightstorm Vision and enable the next generation of global 3D content creators,” Meta said.
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