Marketing

Off the Clock: The Boots CMO Who ‘Fell in Love’ With Improv Comedy


While in line to buy a train ticket one morning about four years ago, Pete Markey spotted a poster for improv comedy classes that would change his life. 

The ad prompted Markey, chief marketing officer of Walgreens-owned British health and beauty retailer Boots, to realize that while he did want to learn something new, his day job didn’t leave time for academic coursework. Learning improvisation could be the answer.  

Acting also runs in Markey’s family: His son James Markey is an actor, something Markey had considered doing as a hobby, but he didn’t have time to memorize scripts.



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